
Van angst naar vertrouwen: zo winnen CISOs het bedrijf voor zich
Nieuws
17-09-2025
Richard Marcus
Vijf ervaren securityleiders delen hoe zij steun wonnen zonder doemscenario’s. Hun geheim? Strategie koppelen aan businessdoelen, waarde zichtbaar maken en relaties bouwen die verder gaan dan techniek.
Richard Marcus called out the limitations of fear-based framing:
“You really have to be careful about how often you use fear to sell your vision—before you become the boy who cries wolf.”
Instead, his advice was to align security goals directly with business momentum:
“At the C-Suite level, the conversation is almost entirely about the business objective and the investment needed to de-risk security, compliance, and resilience from slowing or halting growth.”
This means translating compliance into customer trust, financial controls into support for growth, and data governance into the backbone of innovation.
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